GEMINI

How it started

A few years ago, I found myself in the middle of a major life transition. As I paused to reflect, I realized I had quietly abandoned a part of myself that once brought me so much joy—my personal style. At the core, it wasn’t just about clothing. It was about identity, authenticity, and self-expression.

Without even realizing it, I had begun molding myself to fit the styles of those around me and the endless scroll of social media trends. While I’ve always appreciated fashion and love a great trend, I noticed I had stopped asking an important question: Does this truly reflect me? I looked in the mirror and saw someone blending in, when deep down I knew I was not meant to blend—I was meant to shine as my own unique self.

The most surprising part? For over 20 years, I had been helping women and men do exactly that—discover and embrace their authentic style. Once I reconnected with my own truth, I recognized the deeper layers of this process, and out of that realization, GEMINI was born.